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Why I Wrote My Book Flat Please, Hold the Shame
The entire AskEllyn brand began with my book FLAT PLEASE. Here’s the story behind the story. I was shattered when I received my diagnosis of breast cancer. It was something that happened to other women, not to me. In the four…
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Welcome to the New AskEllyn
It’s time. After six months in the market, we’re excited to unveil the new home for AskEllyn. We’ve experienced tremendous response since we brought AskEllyn to market last October. With zero marketing investment to date, and through solely organic word of…
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BRCA and More – Understanding Genetic Mutations and Breast Cancer
There are numerous genetic mutations associated with breast cancer. The exact number can vary depending on the criteria used to define these mutations. That said, the exact number of known mutations is not fixed. New mutations are continually being discovered through…
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The story behind I WANT YOU TO KNOW
Life is a funny thing, full of collisions and intersections. A chance call to a woman named Jennie Dale, who is the Executive Director of Dense Breasts Canada, and the decision to have my good friend and colleague photographer Hilary Gauld…
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Innovations in breast cancer prevention and detection that excite me (and should excite you too)
It’s too late to spare me, but I have hope that my 23-year-old daughter, 27-year-old daughter-in-law and other young women may someday be spared the trauma and hardship of a breast cancer diagnosis. Immersed in this world thanks to the advocacy…